Project 004CERVEZA VICTORIA · 2025

CERVEZA
VICTORIA CANELO × CRAWFORD

3D animation · Campaign film

A special edition built for fight night.

OVERVIEW / 01

Cinematic 3D animation for Cerveza Victoria’s Canelo Álvarez vs. Terence Crawford special edition. Created in collaboration with Mirror LLC for the live Netflix event, the film brings the can into a charged boxing arena shaped by light, scale and anticipation.

Client: Cerveza Victoria
Year: 2025
My role: 3D Animation
Studio: Mirror LLC

Campaign film

Play with sound

Contribution / 03

A champion enters the ring.

My contribution centered on 3D animation, helping bring the special-edition can to life through controlled product movement and cinematic visual beats. The goal was to preserve the product’s premium weight while carrying the tension and spectacle of a major fight night.

Selected frame from the Cerveza Victoria project 01

Visual language / 04

Gold, sweat and arena light.

Low angles, boxing-ring ropes and intense overhead lights turn the can into the protagonist. Condensation and metallic gold create a tactile product presence, while deep blacks and Victoria red connect the film to both the brand and the energy of the event.